Decision Making Map How much Psychology is still known and used by the Marketing people? I was invited to the Faculty of Psychology and Sociology to give a lecture on the tools Marketing people use to do their job. On this…
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As always, I have a great pleasure to discuss about people’s soft abilities. This presentation on Leadership was done especially for the Soft Skills Academy. The key topics and ideas: Leadership is based on Trust. The same component of Trust, is well build…
Este evidenta cand este destinata altora, insa nu o mai vedem atunci cand suntem chiar noi subiectii. Propaganda este de cand lumea. Are rolul ei in a modela si a tine sub control oamenii, influentandu-le perceptiile pentru a le modifica…
Emotions beat Rational Decisions. One of the most frequent biases I encounter, is the usage of too many emotions in dealing with business decisions. The “I like it” typology. To confirm their existing views, mangers, especially the entrepreneurial ones, use a lot…
When current issues can spark future opportunities India has a vibrant economy, with a growth rhythm that out-pass China, and is full of absolute extremes and challenges. Facing a demographic boom that Europe cannot comprehend, India has right now 200…
The first three big ideas connected our exponential fast move on the food chain, with our brain design that couldn’t adapt. Our rapid evolution left us with fears, tensions, anxieties. This made us overcompensate by being aggressive, dangerous and cruel. One…
“Sapiens” Big Idea #3: Social Skills and Cooperation The first two big ideas connected our exponential fast move on the food chain, with our brain design that couldn’t adapt. Our rapid evolution left us with fears, tensions, anxieties. This made us…
We still own the insecurities of a mid-placed creature in the food chain. Going forward with “Sapiens. A Brief History of Humankind”, the book of Yuval Noah Harari. The first big idea was related to our exponential fast move on the food…
Sapiens Big Idea #1: Humans have humble beginnings but have an exponential development. “A Brief History of Humankind” was one of the most interesting books a read last year. Managed to blend evolutionary history with socio-biology and philosophy. I decided…
Media and well regarded books celebrate the ones that managed to heroically redefine our economic world. They are restless, innovative, hard working, dedicated, usually highly talented and intuitive. For sure, their emotions were captured in the products and services they…